TAPS (Therapeutic Advertising Pre Vetting System)
TAPS (Therapeutic Advertising Pre Vetting System) provide guidelines to all licence holders to ensure whatever claims are made by any licence holder in relation to their honey can be substantiated. The Association regularly audits to these guidelines. TAPS is contracted to adjudicate any dispute.
For more information on TAPS, view the Association of New Zealand Advertisers (ANZA) website
Our Mission: To promote and advocate for an industry environment of free and legitimate commercial communication guided by industry self-regulation.